Your Chance To Win BIG Every Night
Being a winner has never been as simple as it is with Expand. Launched on the web in October 2021, Expand has evolved into an APP available in both the App Store and Play Store, which makes winning even easier. “We saw how quickly Expand was expanding, and we knew that we needed to make it easier for players to access the game,” explains Warren Bedil, CEO and co-founder of Expand. “The APP provides a far superior experience and offers the player a fun and potentially rewarding journey every night.”
Expand is a proudly South African and global first initiative that creates thousands of cash and airtime winners every weeknight at 8 pm. It’s FREE to play, so once the player has downloaded the APP and registered, all they need to do is enter the daily game at 7:57 pm and get ready to win. There is simply no reason not to participate as there are new winners every day, Monday to Friday.
Expand is a game of skill rewarding the fastest correct answers related to a specific brand every night. The game starts at 8 pm, is played over two minutes, and is made up of two distinct contests.
The first contest, “The Reveal”, is played for the chance to win airtime. The challenge is for the players to correctly identify an expanding brand within 30 seconds. The fastest players win R10 airtime each, with 1 000 guaranteed winners every night. The airtime is credited directly to their mobile number within 30 minutes of the game and is available across all major networks in South Africa.
The second contest “Watch & Win” is played for a chance to win the cash prize. Players are required to watch the revealed brand’s advert and answer a related question. The fastest 50 correct answers will win cash prizes ranging from R200 up to the daily grand prize of R10 000. Players are encouraged to open a Nedbank transactional account on the APP where they can double their cash winnings every night. All prizes are paid the following business day via Nedbank Cellphone banking.
“Nedbank encourages innovation and with this partnership, we are creating opportunities for South African entrepreneurs such as Expand to flourish, while consumers have fun with the game each night,” comments Maude Korte, Head of Digital Commercialisation at Nedbank.
As the platform evolves, new features are added to give the players increased chances to win. Expand has introduced “Brands of the month” where all the brands that feature in the month are displayed. Players are given the opportunity to ‘study the ads’ to ensure that they are prepared for the daily question as they strive to win the R10 000 grand prize.
“Expand is not only beneficial to the players who take part in the nightly games but also provides an innovative and patented new platform for advertisers,” comments Bedil. He continues to explain that Expand is a platform where advertisers are guaranteed a captive audience with their brand being the star of the show! Added to this is the revolutionary Brands of the month that will see countless deeply engaged views as the audience studies the ads to improve their chances to win!
As much as Expand is easy to play, our data is equally easy to understand. We’ve developed a proprietary tool that scores each brand on multiple metrics against market benchmarks, giving the advertiser phenomenal insight into their brand and communication. We believe that we’ve created a safe environment for brands to build authentic relationships with their consumers”.
For a chance to be a winner download Expand from the App or Play Store and start your winning journey every weeknight at 8 pm.
